Web app example · a writer offering paid membership
This publishing example lets an author keep some writing open while reserving other posts for members. Readers can browse the public list and see a preview before deciding whether paid access is worthwhile.
The author controls each post’s visibility, so the membership offer can reflect the publication’s actual value. Be explicit about what members receive, how billing works, and what a non-member can still read before choosing to subscribe.
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A writing site mixes public articles with member-only posts, previews, upgrade prompts and an author area for setting visibility. Use the sample to name the audience, the main action, and the smallest useful first version. Cleo HQ then helps turn your own brief into a product plan and a working build.
Reserve member access for work that supports a clear ongoing offer, while keeping enough public writing for new readers to judge the publication. The example lets an author set visibility per post, which allows a mix rather than one blanket rule. Tell readers what membership adds and avoid locking an article after they have followed a link that promised open access.
A preview should show the subject, voice, and substance of the article without giving away the entire piece. Readers need enough context to decide whether the paid writing is relevant to them. The sample pairs teasers with an upgrade prompt; make the price and membership terms easy to reach, and do not hide the fact that the rest requires payment.
State what membership unlocks, how much it costs, and whether billing repeats, then give the reader a clear path to continue or return to public articles. A prompt should answer a practical question rather than interrupt reading with vague urgency. In this example, the prompt sits beside a member-only post, so its promise must match the content the author actually publishes.