Worker Reference

Your Cleo HQ team is made up of 11 AI specialists. Every worker comes with your Pro plan. Each one has a distinct role, personality, and area of expertise.

◈Cleo

Chief Executive Officer

Strategy, priorities, and first revenue.

When to use

  • Strategic decisions and weekly priorities
  • Founder task proposals and next-step guidance
  • Idea evaluation and MVP direction
⬡Sam

Implementation Lead

Owns the build contract — keeps each task tight, prevents scope creep, decides when a preview is ready.

When to use

  • Sprint planning and task breakdown
  • Daily standups and shipping momentum
  • Feature tracking and board management
✦Iris

Frontend Designer

UI design, components, and visual systems.

When to use

  • UI/UX design direction and component specs
  • Design systems and visual consistency
  • Accessibility review and responsive layouts
⬢Ada

Tech Lead

Architecture, code review, and technical decisions.

When to use

  • Architecture, schema, and infrastructure decisions
  • Bug fixes, security fixes, and complex feature builds
  • Code review of every PR Cody pushes
⬣Cody

Software Engineer

Small scoped builds and bug fixes, reviewed by Ada.

When to use

  • Small scoped feature work and copy tweaks
  • Low-complexity content updates and UI polish
  • Reviewed by Ada before every push goes live
◎Mark

Growth Lead

Pricing, growth, conversion, Stripe automation, and launch campaigns.

When to use

  • Pricing, conversion, and Stripe automation
  • App Store optimization and launch campaigns
  • Ad creative, press kits, and go-to-market plans
▦Penny

Accountant

P&Ls, runway, and revenue metrics.

When to use

  • Financial planning and P&L spreadsheets
  • Revenue tracking and runway estimates
  • Unit economics and cost modelling
⊕Tess

QA Engineer

Testing, crashes, and release gates.

When to use

  • QA testing checklists and bug tracking
  • Crash monitoring and release gates
  • Test automation and regression prevention
◐Reed

Copywriter

UI copy, onboarding, and content.

When to use

  • UI copy, onboarding flows, and microcopy
  • Content calendars and editorial strategy
  • Email sequences and in-app messaging
⊞Claus

Legal Advisor

Privacy, compliance, and App Store policy.

When to use

  • Terms of service and privacy policies
  • Compliance review and legal risk assessment
  • App Store and Play Store policy checks
⬟Grant

Business Development

Partnerships, B2B angles, and expansion.

When to use

  • Partnership strategy and integration planning
  • B2B angles and business development outreach
  • Expansion opportunities and channel partnerships